The Snowladies
Rakuten Holiday 24’

Our campaign relies on a simple truth: friends tell friends how, where, and when to shop. This is how savvy shopping spreads–from one shopper who gets it to the next. 

This holiday, we revisit this formula with two new ladies.
Enter: The Snowladies

These fashionable shoppers are uniquely qualified to talk about stacking, Rakuten’s main benefit around the holiday’s because, well, they’re holiday stacks themselves.

A Savings Wonderland
Holiday Campaign